The robot opens up from the logo shape to reveal arms and an engine. In future commercials this design will allow for any necessary extra tools to also appear from within the body area.
The LCD display enables a full range of emoji style expressions. It also allows for future use as a display for other info or interfaces. The barcode scanner above was an idea that was explored.
a STUDIO 05 production with 3D design by Maarten Heinstra.
You can see the full commercial HERE
Project : Yippie character design Client : Studio 05 Role: Visual Development Artist